ORIENTAL TRAFFIC ルミネエスト新宿店

ORIENTAL TRAFFIC is a home-grown Japanese footwear brand whose LUMINE EST Shinjuku branch sits on the third floor of the shopping complex directly connected to Shinjuku Station. The store occupies a prime spot in one of Tokyo's busiest transit hubs, making it a convenient stop for commuters and visitors exploring the eastern side of the station. The branch reopened in February 2025 with a refreshed interior, underscoring the brand's commitment to its Shinjuku presence. The label specialises in shoes that blend contemporary design with everyday wearability, offering both ladies' and men's ranges alongside coordinating bags and small accessories. Shoppers come here for the signature WA ORiental TRaffic line and the main ORiental TRaffic collection, both known for comfortable lasts and trend-aware silhouettes. Staff coordinate outfits on the WEAR platform, so visitors can preview styling ideas before arriving. Opening hours run from 11:00 to 21:00 on weekdays and from 10:30 on weekends and public holidays, with late closing that suits after-work shoppers. Because the shop sits inside LUMINE EST, it benefits from the building's climate-controlled environment and tax-free counter on the upper floors. Visitors should note that hours may shift seasonally, so checking the LUMINE floor guide before travelling is sensible.

ルミネエスト新宿3階、駅直上の日本のシューズ＆ファッションブランド。