ディーゼル

Diesel Lumine Est Shinjuku is the Shinjuku branch of the Italian premium denim and contemporary fashion brand Diesel, located in the basement second floor of Lumine Est Shinjuku at 3-38-1 Shinjuku, directly connected to JR Shinjuku Station. The store is one of several Diesel locations in the Shinjuku area, with additional branches in Isetan Shinjuku for womenswear and Takashimaya Shinjuku for menswear, but the Lumine Est location serves as the brand's main street-level presence for everyday shoppers passing through the station. Diesel, founded in 1978 in Molvena, Italy, is known for its premium denim and irreverent, design-led approach to casual fashion. The boutique carries the current seasonal collection of Diesel denim, including the brand's signature skinny, straight and relaxed fit jeans, alongside ready-to-wear pieces such as leather jackets, knitwear, t-shirts and dresses. The accessories range includes belts, bags, small leather goods and footwear, with the store stocking both men's and women's lines in its Lumine Est space. Diesel's denim expertise, developed over decades, is reflected in the range of washes, treatments and fits available, and the staff are trained to offer fitting advice across the brand's sizing, which can differ from Japanese standard cuts. The store operates daily from 11:00 to 21:00, following Lumine Est's standard retail hours, and is closed on the same occasional rest days as the shopping complex. The basement location near the station entrance means it is one of the first fashion stores encountered by shoppers entering Lumine Est from the JR east exit, and the store's proximity to other denim and casualwear brands in the same complex makes it convenient for comparison shopping. Customers seeking specific fits or limited-edition collaborations are advised to call ahead on 03-5363-3223 to confirm availability, as popular sizes of core denim models can sell through quickly in this high-traffic location.

ルミネエスト新宿地下のイタリアンデニム＆コンテンポラリーファッションブランド「ディーゼル」のブティック。